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Become An Engineer Influencer
Michael Lin
Ex-Netflix • Engineering Consulting for VC-Backed Startups
Overview
What Is An Engineer Influencer?
Michael's Backstory
Channel Selection
Catering to Your Strengths
Social Media is a Sales Funnel
Top-Funnel Channels
LinkedIn and Twitter
Mid-Funnel Channels
Bottom-Funnel Channels
Community-First Approach
Content Strategy
Storytelling
Advice, Passion, and Build In Public
Engineering Topics
Production Process
Importance of Process
Tips on Writing
Headline/Preview Testing
Editing
Frequency
Limiting Beliefs
What If Nothing Works?
Smart Audience Interaction
1,000 True Fans
Networking
Monetization Strategies
Monetization Strategies
Coaching
Consulting
Digital Products
Cohort Based Courses
Conclusion
How to De-Risk Quitting
Final Words Of Encouragement
Overview
What Is An Engineer Influencer?
Michael's Backstory
Channel Selection
Catering to Your Strengths
Social Media is a Sales Funnel
Top-Funnel Channels
LinkedIn and Twitter
Mid-Funnel Channels
Bottom-Funnel Channels
Community-First Approach
Content Strategy
Storytelling
Advice, Passion, and Build In Public
Engineering Topics
Production Process
Importance of Process
Tips on Writing
Headline/Preview Testing
Editing
Frequency
Limiting Beliefs
What If Nothing Works?
Smart Audience Interaction
1,000 True Fans
Networking
Monetization Strategies
Monetization Strategies
Coaching
Consulting
Digital Products
Cohort Based Courses
Conclusion
How to De-Risk Quitting
Final Words Of Encouragement
Become An Engineer Influencer
Michael Lin
Ex-Netflix • Engineering Consulting for VC-Backed Startups
Overview
What Is An Engineer Influencer?
Michael's Backstory
Channel Selection
Catering to Your Strengths
Social Media is a Sales Funnel
Top-Funnel Channels
LinkedIn and Twitter
Mid-Funnel Channels
Bottom-Funnel Channels
Community-First Approach
Content Strategy
Storytelling
Advice, Passion, and Build In Public
Engineering Topics
Production Process
Importance of Process
Tips on Writing
Headline/Preview Testing
Editing
Frequency
Limiting Beliefs
What If Nothing Works?
Smart Audience Interaction
1,000 True Fans
Networking
Monetization Strategies
Monetization Strategies
Coaching
Consulting
Digital Products
Cohort Based Courses
Conclusion
How to De-Risk Quitting
Final Words Of Encouragement
Overview
What Is An Engineer Influencer?
Michael's Backstory
Channel Selection
Catering to Your Strengths
Social Media is a Sales Funnel
Top-Funnel Channels
LinkedIn and Twitter
Mid-Funnel Channels
Bottom-Funnel Channels
Community-First Approach
Content Strategy
Storytelling
Advice, Passion, and Build In Public
Engineering Topics
Production Process
Importance of Process
Tips on Writing
Headline/Preview Testing
Editing
Frequency
Limiting Beliefs
What If Nothing Works?
Smart Audience Interaction
1,000 True Fans
Networking
Monetization Strategies
Monetization Strategies
Coaching
Consulting
Digital Products
Cohort Based Courses
Conclusion
How to De-Risk Quitting
Final Words Of Encouragement
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