Bias Towards Action

Talk is cheap. Action is expensive. Engineers often fall into a habit of thinking about what to do instead of actually doing anything. This lesson teaches you:

  • How engineers struggle internally with their side projects, leading to nothing getting built
  • Why you should just quickly build a side project idea after you have done some basic validation
  • Why running a survey is one of the worst ways to validate a side project idea
  • How most engineers struggle with user research (UXR)
  • What book you should read if you really, really, really want to do UXR

Here's the UXR book Alex mentioned (it's one of the few books he's actually read): https://www.momtestbook.com/