Have you had amazing idea with clear data to support it, but it was rejected? In this event we will talk about why that might have happened, and suggest alternate strategies for next time.
Spoiler alert: we use computers to reach millions/billions of users, but we are very different from computers ourselves. Presenting the best data to another person can actually backfire, unless it is coming from a place of shared goals/values and trust. It isn’t logical, but it is human nature. If you explain a better idea than I presented, and you even have rock solid evidence, I no longer am thinking about the user or our business impact but rather about how I just don’t want to “be wrong”.
Come to this event with your stories of challenges and successes of influencing your engineering team!
To dive deeper, check out these resources: