The Forge team at Amazon is seeking a Senior Software Development Engineer to join their rapidly growing advertising business. This role focuses on creating tools, services, and frameworks that power engaging advertising experiences across campaign creation, management, and strategic recommendations. The position requires a unique blend of technical expertise and leadership skills, with responsibilities spanning from architectural decisions to team mentorship. The ideal candidate will have extensive experience with AWS technologies, front-end development, and a proven track record of building scalable systems. This role offers competitive compensation ranging from $151,300 to $261,500 based on location, plus comprehensive benefits including equity and medical coverage. The position involves working with cutting-edge advertising technology while leading technical initiatives that are highly visible to Amazon's senior leadership. The role combines technical depth with strategic thinking, requiring someone who can both architect solutions and drive team success through technical leadership.