Product Marketing Manager - Developer Platform

Building developer tools to bring the world onchain through API and SDK products for wallets, paymaster, staking, stablecoins, and onchain data.
$105,400 - $124,000
Contact Company
2+ years of experience
Blockchain · Finance

Description For Product Marketing Manager - Developer Platform

Coinbase Developer Platform (CDP) is seeking a Product Marketing Manager to spearhead their developer community growth initiatives. This role is crucial for scaling builder community engagement through various channels including social media, events, and product GTM campaigns. The position offers an opportunity to work with a dynamic team that operates with startup-like agility within Coinbase's established framework.

The ideal candidate will bring 2-5 years of product marketing experience in developer-focused software companies, with particular emphasis on blockchain technology. You'll be responsible for creating and executing community engagement programs, developing marketing strategies, and working closely with cross-functional teams to achieve world-class developer acquisition and retention rates.

At CDP, you'll be part of a mission to bring a million developers onchain by creating an easy-to-use and trusted developer experience. The team builds essential API and SDK products for various blockchain applications including wallets, paymaster, staking, stablecoins, and onchain data. This is an excellent opportunity for someone passionate about blockchain technology and developer marketing to make a significant impact in the cryptocurrency space.

The role offers competitive compensation ranging from $105,400 to $124,000 USD, along with comprehensive benefits including medical, dental, vision, and 401(k). You'll be joining a company that values diversity, equal opportunity, and maintains a strong commitment to making developers successful in the blockchain ecosystem.

Last updated 2 months ago

Responsibilities For Product Marketing Manager - Developer Platform

  • Lead developer community engagement programs including hackathons, meetups, and grant programs
  • Develop and execute product launches and marketing/GTM campaigns
  • Create marketing collateral including presentations, case studies, and webinars
  • Work cross-functionally with product, business development, and engineering teams
  • Measure and report marketing initiatives performance
  • Be the voice of the customer for product messaging and brand differentiation
  • Build customer pipeline and achieve developer acquisition and retention goals

Requirements For Product Marketing Manager - Developer Platform

  • 2-5 years of product marketing experience in developer-focused software companies
  • Experience within the onchain ecosystem
  • Foundational expertise in software development fundamentals
  • Strong understanding of blockchain technology
  • Powerful storytelling abilities: written, verbal, and visual
  • Advanced quantitative and deductive skills
  • Outstanding project management skills
  • Ability to come up to speed on technical topics quickly
  • Ability to form strong relationships with cross-functional partners
  • Self-starter mentality

Benefits For Product Marketing Manager - Developer Platform

Medical Insurance
Dental Insurance
Vision Insurance
401k
  • Medical Insurance
  • Dental Insurance
  • Vision Insurance
  • 401k

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