Fidelity Investments is seeking a Senior Email Campaign Engineer to join their dynamic digital marketing team. This role is crucial in deepening relationships with millions of customers through personalized data and email channel expertise. The position offers an opportunity to evolve operational processes and implement new MarTech capabilities while honing analytical, strategic, tech, collaboration, and leadership skills.
The ideal candidate will serve as Fidelity's Center of Excellence on current and emerging practices that power customer-obsessed email marketing programs. Working within the central marketing function of Fidelity Wealth, you'll be responsible for planning, managing, coding, and deploying personal, relevant, and timely promotional, service, and regulatory email communications.
The role requires expertise in email channel marketing, with significant experience in digital execution and marketing technology. Technical skills include proficiency in HTML, SQL, and various email service platforms like Salesforce Marketing Cloud. The position demands strong project management abilities, excellent analytical skills, and the capacity to lead cross-functional teams.
As part of the Email Engineering and Marketing Orchestration (EEMO) team, you'll work cross-functionally to support end-to-end enablement and implementation of Wealth & Brokerage emails. The role offers a hybrid working model, blending onsite and offsite work experiences, with onsite work required every other week.
Fidelity offers comprehensive benefits including 401(k) with company match, medical/dental/vision coverage, parental leave, and student loan assistance. The company values diversity and inclusion, encouraging success based on individual merits and abilities. This is an excellent opportunity for a senior professional looking to make a significant impact in a leading financial services organization.