Marketing Campaigns Manager
Description For Marketing Campaigns Manager
JPMorgan Chase & Co. is revolutionizing mobile banking through their new digital bank called Chase, focused on creating seamless digital journeys that customers love. They are seeking a Marketing Campaigns Manager to join their marketing campaigns team to support the planning and delivery of impactful multi-channel above the line (ATL) marketing campaigns. The role involves working in a highly collaborative, agile marketing team, engaging with multiple stakeholders including specialist marketers, media leads, product teams, compliance, and external creative and media agency partners. The position offers an opportunity to shape the bank of the future while working with passionate professionals in a customer-obsessed environment. The role combines strategic campaign planning, creative development, performance analysis, and stakeholder management, all while ensuring compliance with relevant regulations. This position is ideal for someone who can balance creative marketing expertise with analytical skills and has experience in delivering successful integrated marketing campaigns.
Responsibilities For Marketing Campaigns Manager
- Support in the development and implementation of integrated campaigns plans
- Collaborate with strategy, brand, sponsorship, and product teams
- Coordinate cross-functional teams to deliver integrated campaigns
- Analyze and report on campaign performance
- Develop an understanding of the target audience and industry trends
- Ensure advertising assets comply with relevant legislation
- Maintain an understanding of relevant legislations for different marketing channels
Requirements For Marketing Campaigns Manager
- Proven track record in planning and executing successful marketing campaigns
- Understanding of advertising and creative development processes
- Strong project management skills
- Knowledge of the media landscape and experience working with media agencies
- Experience managing and collaborating with stakeholders
- Strategic and analytical mindset
- Attention to detail to ensure quality and compliance
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