Product Marketing Manager, Wearables AI Experiences

Meta builds technologies that help people connect, find communities, and grow businesses, focusing on social technology and immersive experiences.
$158,000 - $223,000
Machine Learning
Staff Software Engineer
In-Person
5,000+ Employees
8+ years of experience
AI · AR/VR · Consumer

Description For Product Marketing Manager, Wearables AI Experiences

Reality Labs at Meta is pioneering the next computing platform through innovative hardware and software technologies. We're seeking a Product Marketing Manager to lead AI Experiences initiatives for our Wearables division. This role combines strategic vision with hands-on execution in a fast-paced environment.

The position involves shaping product development and spearheading go-to-market strategies within the Wearables Product Marketing Team. Success in this role requires a unique blend of strategic thinking, superior communication abilities, collaborative spirit, and strong analytical skills. The ideal candidate should have significant experience with developer product launches and thrive in dynamic, fast-moving environments.

As part of Meta's broader mission to move beyond traditional 2D screens toward immersive experiences like augmented and virtual reality, this role offers an opportunity to influence the future of social technology. The position comes with competitive compensation ($158,000-$223,000/year) plus bonus and equity, along with comprehensive benefits.

The role demands expertise in both strategic planning and tactical execution, particularly in the consumer AI industry. You'll work closely with cross-functional teams, including Product, Marketing, Communications, and Research, to ensure successful product launches and adoption. This is an excellent opportunity for someone passionate about emerging technologies and eager to shape the future of wearable AI experiences.

Last updated 2 hours ago

Responsibilities For Product Marketing Manager, Wearables AI Experiences

  • Influence product strategy and roadmap by partnering closely with Product, informed by customer insights
  • Define success metrics for products and core technology solutions
  • Develop product positioning, messaging and value propositions
  • Manage comprehensive, cross-functional activities including positioning and product documentation
  • Identify opportunities and represent view of the market by conducting industry research
  • Lead the definition and development of the go-to-market strategy for product launches
  • Work closely with go-to-market teams to ensure launched products are successful

Requirements For Product Marketing Manager, Wearables AI Experiences

  • 8+ years experience with inbound or outbound product marketing for tech hardware/software
  • Combination of strategic product marketing experiences and hands-on tactical execution
  • Experience in the consumer AI industry
  • Experience with customer research and proficiency in using data and insights
  • Experience working in a cross-functional capacity within a fast-paced environment
  • Experience delivering product launch results with internal and external partners

Benefits For Product Marketing Manager, Wearables AI Experiences

Equity
  • Bonus
  • Equity
  • Comprehensive benefits package

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