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How do you measure the impact of an initiative you are leading?

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Senior Software Engineer at Taro Community3 months ago

I get the idea behind measuring quantifiable impact but what are the concrete steps you take to track and measure metrics if your product manager and leader are not interested in measuring quantifiable impact?

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    Tech Lead @ Robinhood, Meta, Course Hero
    3 months ago

    So if your PM and EM/TL aren't interested in measuring the impact, that's tricky. You have 2 options here:

    1. Convince them to add logging - In particular, you need to make sure it doesn't delay the timeline by too much (or not at all).
    2. Do it without their permission - The idea is that "It's better to ask for forgiveness rather than permission" and hope that once you present them the insights after the fact, they'll be impressed and see the value. The problem is that a good logging effort takes time, so it's hard to do this without delaying the timeline unless you're willing to work some extra hours.

    In terms of how to run the effort overall though, the steps are generally:

    1. Figure out the OKRs/KPIs your team/organization care about
    2. Add logging to your project that ties against those OKRs/KPIs
    3. Figure out a plan to crunch the data and visualize it (usually a dashboard)
    4. Go through the data and share it after the project is launched

    Between #1 and #2, I usually create some sort of analytics spec to figure out the exact schema of the logs and what dashboards we'll create from them.

    This is honestly an entire course, so I've just added the high-level structure for now. If you want more specifics on how a certain step works, feel free to ask another question in the Taro forum and share more context. I worked at Meta for 4 years, so I know my way around data, hehe.

    Here's another thread to dive deeper: "I want to become the "data guy" in my company - How can I do that?"

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      Senior Software Engineer [OP]
      Taro Community
      3 months ago

      Thanks Alex. This may be a good idea for doing a course altogether on Taro Premium :)